![]() ![]() In this years’ installment of the “La Vida Más Fina” platform we are adding new layers to what it means to put things in perspective and to seize the moment – something we can all have more of. We can’t wait for fans of the brand to experience the new work, starting with our :30 spot entitled Phone that will debut during this year’s Oscar’s broadcast.”Ĭarlos Alija and Laura Sampedro, executive creative directors, MullenLowe Los Angeles, adeed: “Teaming up with creative minds like Snoop, Andy, and director Neil Brennan has been a master class in comedic timing, self-editing, and how to wear a robe in style. Together they remind us that despite all the distractions and chaos in today’s world, most of us know the finest life is all about the simplest things. Snoop Dog is the first of Corona's ‘Relaxed Mavericks.' Credit: Rick Kern/WireImage Snoop Dogg is about to back an imported beer. ![]() Enter Andy Samberg, paired with our Corona ambassador Snoop Dogg, an icon who epitomizes chill. La Vida Más Fina is a modern expression of Corona’s lifestyle and respected place in culture, said Ann Legan, vice president of brand marketing, Corona. Now, we’re introducing the next chapter with a new character who represents the part of us that struggles to relax and enjoy. These beliefs are embedded deeply in Corona’s - and Snoop Dogg’s - roots and are universal values that continue to grow in importance. Snoop Dogg - La Vida Más Fina (Corona Ads Compilations) Best Commercials of All Time. We’re on a mission to clean up 100 beaches and eliminate 1 million pounds of plastic from our business and our beaches by 2025. Edition United States United States France UK Españ a Deutschland Italia Brasil. Ryan Anderson, director of marketing, Corona Beers Family, Constellation Brands, commented: “Two years ago, we launched the La Vida Más Fina campaign to help people feel, laugh, and inspire them to find the good in life. Web Film La Vida Mas Fina for Constellation Brands Corona Beer by MullenLowe Los Angeles. The spot is a continuation of the brand’s “La Vida Más Fina” campaign that has featured a number of celebs and urges drinkers to find the joy in the simple things in life. Check the work out HERE.Īnd now the 50-year-old rapper returns for Mexican beer brand Corona in new work from MullenLowe LA that’s set to debut during today’s Oscars.Ĭalled “Phone”, the spot sees Mr Dogg dispel his worldly wisdom of not doing much at all to comic and actor, Andy Samberg. So everything we did in our campaign had to have the same craft as. Jeremy Peña and The Kid Mero discuss the fine life on and off the field in this episode of La Vida Más Fina Del Béisbol, presented by Corona. Snoop, who’s the face of Menulog here in Australia, even landed a spot in Gucci’s recent spring-summer campaign alongside the likes of more known fashionistas Jared Leto and Miley Cyrus. The campaign was inspired by the label on every Corona bottle: ‘La Cerveza Mas Fina.’ La Mas Fina means quality and craft. Had Ryan Reynolds not already held the title of current A-list celeb presently churning out a tonne of ads, rapper Snoop Dogg would definitely place a comfortable second. ![]()
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